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Tipul înregistrării:	Text tipărit: monografic
Autor:	Carrol, Raymond L.
Autor alternativ:	Davis, Donald M.
Responsabilitate:	Raymond L. Carrol, Donald M. Davis
Editura:	McGraw-Hill
Locul publicării:	New York
Anul Ediției:	1993
ISBN:	0-07-010298-8
Descriere:	XII; 532 p.: fig., tab.
Note:	References p. 506-511.
Note:	Index p. 513-532.
Limba:	Engleză
Serie:	McGraw-Hill Series in Mass Communication
Subiect:	mass-media
Clasificare:	659.3(73)=111
Clasificare:	082.1 McGraw-Hill Series in Mass Communication

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